Empower Your Business With Data-Driven Marketing Decision Making
Unlock the Potential of Your Marketing Strategy Today! Embrace Data-Driven Insights for Informed and Impactful Marketing Decisions.
Who Are We?
TRA's Marketing Decision Index
TRA’s MDI, the Marketing Decision Index, provides data-driven insights on 11 marketing mediums, their strengths, effectiveness, and momentum each quarter. It empowers businesses to optimize budgets, identify trends, and make informed decisions for effective marketing strategies.
Why Marketing Decision Index?
Competitive Benchmarking
Harness MDI’s comprehensive data to optimize budget allocations and outperform competitors. Identify areas for improvement and stay competitive.
Marketing Spends ROI Analysis
TRA’s Marketing Decision Index Report empowers marketers with data-driven insights to maximize ROI, allocate budgets wisely, and stay ahead in the competitive landscape.
Strategic Marketing Planning
Master the dynamic media landscape with nimble decision-making. Stay ahead by incorporating strongest marketing mediums in your quarterly plans.
Top insights to look forward
Best Marketing Mediums in 16 cities across India
Know which marketing medium will be the best in top 16 cities of India.
Effective Marketing Mediums across country
Data on most effective marketing mediums, across country, along with zonal data. Not to mention the city-wise data for top 16 cities as well.
Marketing Budget Momentum this quarter
Check where the marketing budget momentum is heading and spend on marketing budget wisely.
Interested in Latest Marketing Insights?
Stay ahead with the latest marketing insights from our newest MDI report. Empower your strategies with data-driven decision-making.